Episode 16·1:15:11·26 Feb 2026

Alexandre Tomic on Luck, AI, and Building Alea

with Alexandre Tomic, Co-Founder & CEO of Alea

Surya Palli

Founder of iGaming Real Talk.·26 Feb 2026

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In EP16 of iGaming Real Talk, recorded during ICE Barcelona, Surya Palli sits down with Alexandre Tomic from Alea for an open conversation that goes far beyond a typical interview.

They discuss Alex's journey, his philosophy on content and leadership, Alea's growth story, and how strong values can shape a company even as it scales globally. From LinkedIn strategy to product innovation, from industry controversies to future plans, this episode gives a rare inside look at how one of iGaming's most talked-about companies thinks and builds.

Key takeaways

Core Values in Scaling. Alexandre Tomic highlights how maintaining a strong, consistent value system is essential for companies looking to scale successfully on a global level.
Strategic Content Leadership. The episode explores the philosophy behind content creation, specifically how personal branding and LinkedIn strategy can drive business growth and industry authority.
Innovation and Resilience. Tomic discusses the importance of product innovation and navigating industry controversies, emphasizing how an entrepreneurial mindset allows for adaptation in a changing iGaming landscape.

Notable quotes

Strong values shape a company even as it scales globally.

A rare inside look at how one of iGaming's most talked-about companies thinks and builds.

About the guest

Alexandre Tomic

Co-Founder & CEO of Alea

Alexandre Tomic is the founder and a key leader at Alea, a prominent company within the iGaming sector. He is widely recognized for his unique perspectives on leadership, innovation, and his influential approach to building industry-leading digital products.

Transcript excerpt

A short passage published by the podcast, not the whole conversation.

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Surya Palli
Welcome to iGaming Real Talk. I’m thrilled to be here live at ICE Barcelona with Alexandre Tomic, the visionary behind Alea. Alexandre, it is a pleasure to have you. Could you start by reflecting on your personal journey and the evolution of Alea from its inception to its current role as a major player in the global market?
Alexandre Tomic
Thanks, Surya. It has been quite a trajectory. Looking back, it’s not just about the business metrics, but the philosophical foundations that have defined my career. Seeing Alea grow into a major global player has been an incredible experience, but it’s really the underlying vision that has kept us moving forward.
Surya Palli
You mentioned philosophy; how does that translate into your leadership style and your approach to maintaining a strong company culture as you scale internationally?
Alexandre Tomic
Culture is everything. Even as we scale, maintaining our core values remains a top priority. I believe that if you anchor your organizational growth in those specific values, you can stay resilient regardless of how large the company becomes.
Surya Palli
That focus on values is clear, but I also want to touch on your public presence. You have become a very prominent voice in the industry, particularly through your highly effective LinkedIn content strategy. What is your approach there?
Alexandre Tomic
It’s about being candid. I use that platform to share my perspective on the industry, which helps in connecting with peers and building a transparent brand. It’s part of the broader effort to be open about how we build a business that is both profitable and resilient.
Surya Palli
Moving toward the future, how are you looking at the impact of artificial intelligence on product innovation and the broader iGaming technology landscape?
Alexandre Tomic
AI is definitely at the forefront of the conversation. It offers significant opportunities for innovation, but it also brings common controversies that we need to navigate carefully. It’s a major factor in how we think about the future of our tech stack.
Surya Palli
We’ve covered a lot of ground today, from your operational philosophy to your long-term vision. For our listeners who want to build a dynamic company, what is the biggest takeaway from your experience at Alea?
Alexandre Tomic
It comes back to being intentional. Whether it’s technology, culture, or strategy, having a clear, behind-the-scenes operational philosophy is what drives success in such a competitive gaming world.